A Marketing Opportunity with Strong Customer Appeal

 

DFX is a bank product suite extension with strong customer appeal and provides an opportunity for a bank to enhance its marketing program.

• It is easy to use - intuitive and elegant.

 

• It offers the convenience of 24/7 on-line access.

 

• Currency and traveler's checks are delivered directly to a home address, office or bank branch.

 

There is significant appeal to commercial customers who seek "hands on" control in initiating overseas wire transfers.

 

DFX, an excellent client retention tool, is a clear service upgrade that is a bank-branded extension of increasingly important on-line products.

 

• It represents an opportunity to market something new and unanticipated, particularly to commercial & institutional clients with off-shore customers and suppliers

 

• It also has strong appeal to high-net-worth and private banking clients, and DFX branch service can be provided by bank officers for those customers who prefer personal attention.

 

• DFX enhances a bank's ability to compete with money center banks and capture revenues from existing clients that now go to competing institutions.

 

DFX customizes its software to match the client bank's online software graphic standards, branding it in the client bank's name and hosting it for them.

 

Contact us for more information or to set up a live demo of our foreign exchange software